The playbook library
Specific moves to grow, earn, and get more out of the content you’ve already made. Filter by your stage, or open a play for the full guide.
Find clips about a topic
Type the topic: it searches what was said and what was shown, and hands back the ten best moments — ranked, cut and timestamped, with post ideas built from them.
The brand wants a review. Your audience can smell a script from the first sentence.
Name the product: it finds the moments that make your review credible — times you've used the category, problems it solves, comparisons you've made — and builds the plan on receipts.
Your pitch says “trust me, I'm a fit”. The brand wants receipts.
Name the brand or category: it finds every moment you've proved the fit, ranks the ten best, and writes the pitch — paragraph, media-kit section, packages and deck.
Your media kit is a follower count and a headshot. It describes you — it doesn't prove you.
Run the kit builder: it reads your archive and writes the whole thing — positioning in one line, themes with proof clips, the categories you can credibly charge for, and your stats. Ready to send.
You'd pitch more brands if you knew which ones would actually say yes — so you pitch nobody.
Run the revenue audit: it finds every organic endorsement in your archive, maps the categories you can credibly sell, and ranks your ten warmest prospects — with the angle for each.
A brand asks which of your clips they could whitelist — and you send a guess.
Run the asset audit: it reads hooks, spoken CTAs and every frame for logos, then hands back a ranked shortlist with ad angles and edit notes — cut points to the second.
You're about to pitch a bigger brand — and you don't know what their team will find when they look.
Name the category: it reviews your account the way a brand's team would, scores your readiness, pulls your strongest assets, and writes the fourteen-day plan to fix the rest.
Somewhere in your back catalogue is the moment that could stall a deal — and you don't know where it is.
Run the self-audit: it reads every video the way a brand's safety team would and hands back a risk table with severity and context — plus the clips that are safe to pitch with.
Was every paid, gifted and affiliate post labelled properly? You genuinely don't know.
Run the disclosure audit: it listens for the words a regulator listens for, checks every label and where it lands, and hands back the audit table — with standard wording for next time.
Every play has its own full guide — open any card to read it.